Artsana

Artsana Group operates as the global leader in branded baby care (through Chicco and complementary brands) as well as the largest European toys and babycare retailer (through Prenatal Retail Group’s brands).

Founded in 1946 in Como (Italy) by Pietro Catelli, Artsana is a leading international consumer goods company focused on i) babycare products  with the Chicco and other smaller brands such as Boppy, Neo Baby, Giordani and Fiocchi di Riso; and ii) toys and babycare retail through Prenatal Retail Group (“PRG”).

Chicco (babycare products) is a strong international brand with approximately 68% of revenues generated outside Italy (including 23% in the USA). PRG is the largest toys and babycare retailer in Italy and Spain, operating through 500+ points of sale, under the Prenatal, Toys Center, Bimbo Store,and Toys R Us brands.

Artsana’s production facilities are located in Italy, and Artsana employs approximately 6,500 employees worldwide (of which 60% are employed by PRG).


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